2 weeks ago I was at the Business Show in London Olympia, it was a great show with thousands of hungry young entrepreneurs. After speaking with literally thousands of Business owners over the 2 days one thing really struck me. Most business owners had no clear vision of who their ideal customer was, either their market was so niche it was non existent or too broad they would have no impact.
Watch this tip on how you can find the right niche for your business.
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